Why Newsletter Email Marketing?
Over 294 Billion is the number of emails sent per day in 2010 according to Radicati Group. With 6.91 billion people inhabiting the earth, that works out to 43 emails per day, per person! In reality though, only about one-third of the world’s population are email users. Still, with volume like that, it’s no surprise that the question for marketers has evolved from “should we use email?” to “how should we use email?” Unfortunately, the answer for many has become untargeted, non-personalized batching and blasting. In fact, it’s...
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FilmJuice wanted to literally make a splash with a website full of colour and highly interactive by use of social media and a twice weekly newsletter campaign that are maintained by BurntCork Media. To see website, click: FilmJuice
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